Description
Contemporary Research Approach: Application of Structural Equation Modeling in Research and Practices provides a comprehensive introduction to the application of Structural Equation Modeling (SEM) in contemporary research. Designed for postgraduate students, researchers, and academics, the book examines the principles of research design, measurement model development, and structural model analysis using SEM. It explores topics such as construct validity, reliability assessment, hypothesis testing, model evaluation, and data interpretation, while demonstrating how SEM can be applied to address complex research questions across business and social science disciplines. Through theoretical discussions, practical examples, and methodological guidance, the text equips readers with the knowledge and analytical skills needed to conduct rigorous, evidence-based research using structural equation modeling.