Description
Introduction to Operations and Supply Chain Management provides an integrated introduction to the principles and practices of operations and supply chain management, emphasizing their role in creating value for organizations and customers. Designed for undergraduate business and management courses, the book examines operations strategy, process design, quality management, capacity planning, forecasting, inventory management, logistics, procurement, lean operations, project management, and product and service development. By combining analytical tools with practical examples and real-world business applications, the text helps readers understand how effective coordination of operations and supply chain activities enhances organizational efficiency and competitive advantage.